In the realm of web design, rules are as abundant as they are crucial. Just as in architecture and other practical art forms, those rules are vital to making a website that’s both functional as well as attractive.

Thanks to the Internet, the world becomes a little smaller every day—and your business can tap into all different kinds of markets and audiences. Your professional website acts as your online headquarters, and people will find you by your web address, also known as your domain name. A custom domain name not only makes your website easier to find, but it also can show potential customers that you run a reputable business.

Nearly three years after the first lockdowns, we’re still discovering new seismic shifts in society—and how consumers respond to marketing is no different. Going into 2024, the collective yearning for connection hasn’t gone away. Despite the initial reticence, many have embraced the paradigm-shifting opportunities the digital community offers. “After three years of COVID, everybody is super ready for a hyper-virtual world,” says Moran Kadussi, who tracks global digital trends at Wix. "You can do more things in the virtual sphere than you thought you could before.

Marketers and entrepreneurs often tout the expression, “Data is King.” It is—and it’s an oppressive king at that. With so much data at our fingertips, it can be difficult and tedious to navigate and interpret.

When you’re facing the prospect of learning how to make a website, just getting started can be the hardest part. That’s why it’s important to take things step by step. First, you have to decide on a website idea. Then, you need to figure out what you need to make it successful.

In today’s day and age, artificial intelligence is no longer something that belongs to sci-fi movies. The new era of co-creation with AI has started, and AI tools are quickly becoming an essential part of our lives. Many fields will benefit from using AI tools—and AI in web design is one of them.

If you want to turbo-charge your digital business results, there’s no better rocket fuel than an effective landing page. These powerful assets are vital for digital marketing strategies, as they show off your offerings and persuade visitors to make a purchase—all in a single, easy-to-read page.

Web design is a broad area that includes many different specialties, but two pillars form the foundation of this digital landscape: web designers and web developers. Thinking about a career switch but can’t decide between the two? We’ve got you covered. This article unravels the contrasting yet complementary worlds of web design and web development. You’ll learn what unique skill sets, responsibilities and tools you would need to pursue a career in one or the other.

Web design is a nuanced blend of creativity and functionality, where every pixel matters. To create a website that seamlessly merges visual allure with user-friendly navigation requires a delicate balance. To help you strike it, we’ve put together a list of 10 web design best practices for you to keep in mind while you learn how to make a website.

If you asked me how to make a website, I would tell you that you had to get a domain name before you did anything else. Being the address for your online property, it’s a critical element of your website infrastructure.

More than 4 billion people use email globally. That's about half the world's population which explains why we're all bombarded with email every day—it’s a key way we communicate with each other. This is also why email remains an effective channel to reach customers and prospects, including younger consumers. A 2022 Statista survey revealed that 79% of Millennial respondents in the U.S. and 57% of Gen Z respondents like when brands contact them by email. With that in mind, email marketing is arguably one of the first marketing strategies you should use to promote your business. Before you start your own campaign, check out the 29 email marketing examples in this post for some inspiration and insights into what will make it a success.

Content marketers constantly look for content that inspires and excites to make their campaigns more engaging. However, this is a lot easier said than done. Just think: We consume a lot of content every day, but not everything stays with us.